Ben Casnocha is an award-winning entrepreneur and author from Silicon Valley. He is coauthor with Linkedin founder/chairman Reid Hoffman of the
New York Times bestseller The Alliance: Managing Talent in the Networked Age, which describes a new framework for managing today’s employees.
He is also co-author with Reid of the #1
New York Times bestselling book The Start-Up of You: Adapt to the Future, Invest in Yourself, and Transform Your Career. The Start-up of You, translated into a dozen languages, has become one of the most referenced guides on how to thrive professionally in the modern world.
Recently, Ben Casnocha served as Chief of Staff in the office of the chairman at LinkedIn. He’s also a multi-time technology entrepreneur. PoliticsOnline named him one of the “25 most influential people in the world of internet and politics.” He incubates and advises internet entrepreneurs at Wasabi Ventures and advises companies on talent issues as a partner at Allied Talent.
BusinessWeek named Ben “one of America’s top young entrepreneurs.” And dozens of outlets have covered his work including CNN, Charlie Rose and The Economist.
Ben Casnocha is an accomplished world traveler and speaker. He has spoken to tens of thousands of people around the world. He’s traversed alleyways in Morocco, deserts in northern Chile and busy streets in China. He has experience leading inspiring global conversations about entrepreneurship, careers and the future of work.
The Alliance: Managing Talent in the Network Age
The employer-employee relationship is broken. Managers face a seemingly impossible dilemma: You can’t afford to offer lifetime employment. But you can’t build a lasting, innovative business when everyone acts like a free agent. The solution: Stop thinking of employees as family or free agents and start thinking of them as allies on a tour of duty.
Based on Ben’s recent New York Times bestselling book with Reid Hoffman, founder/chairman of LinkedIn, in this keynote he explains how to recruit, manage and retain the entrepreneurial employees your business needs to succeed in the networked age. You’ll learn:
What all innovative companies do with their best employees.
Why it’s possible to rebuild trust and loyalty with your employees even though you can’t guarantee lifetime employment.
How to manage employees who seek constant career growth by defining unique “tours of duty.”
Why it pays to empower your employees to build their personal brands and expand their professional networks.
How to develop an employee value proposition that resonates with millennials.
Through keynotes and interactive workshops, this is the management and business framework that will help your company generate Silicon Valley-style innovation, delivered by one of the field’s most engaging speakers.
The Start-Up of You: Transform Your Work & Career with Entrepreneurial Thinking
The career escalator is jammed at every level. Unemployment rates are high. Creative disruption is shaking every industry. Global competition for jobs is fierce. The employer-employee pact is over and traditional job security is a thing of the past.
In a keynote based on his #1 New York Times bestselling book, Ben presents a blueprint for how to thrive in this new economic landscape. The key: learn to think and act like an entrepreneur. In other words, move up that jammed escalator by running your career like it’s a start-up business: a living, breathing, growing start-up of you.
You don’t need to start your own business, but you do need to adopt the mindset and learn the skill set of entrepreneurs.
Why? Start-ups – and the entrepreneurs who run them – are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage. These are the very same skills professionals need to get ahead in today’s fractured world of work.
In this keynote, you will learn the Silicon Valley strategies that can jump-start you career. This is a bold presentation on thriving in a world where every professional must be the entrepreneur of his or her own life.
Millenials at Work: Crossing the Generational Divide
Today, four generations are in the same workplace at the same time. This is unprecedented. And it introduces a host of challenges and opportunities. You can’t manage millenials the way you were managed. To bring out the best of your millennial employees, and to create a corporate culture where all generations can effectively work with each other, you need to rethink every aspect of how you recruit, manage, and retain employees.
Ben’s background makes him uniquely qualified to deliver this entertaining keynote: as “one of America’s top young entrepreneurs” according to BusinessWeek he speaks credibly on his own generational dynamics while also drawing upon his leading corporate experience.
LinkedIn and the Networked Age: What It Means and Where It’s Going
We live and work in the networked age–the social networking era is just getting started. Ben argues that “network literacy” is the new type of literacy that counts. He explains the hidden power of LinkedIn and other social media, but more importantly, provides a sophisticated perspective on how people networks shape everything we think and do—and how to leverage those networks to solve important business and career challenges.
He’s not another generic “social media guru.” Ben spent two years at LinkedIn in the Office of the Chairman and was named one of the “25 most influential people in the world of internet and politics” by PoliticsOnline
The Start-Up of You
A blueprint for thriving in your job and building a career by applying the lessons of Silicon Valley’s most innovative entrepreneurs.
The career escalator is jammed at every level. Unemployment rates are sky-high. Creative disruption is shaking every industry. Global competition for jobs is fierce. The employer-employee pact is over and traditional job security is a thing of the past.
Here, LinkedIn cofounder and chairman Reid Hoffman and author Ben Casnocha show how to accelerate your career in today’s competitive world. The key is to manage your career as if it were a start-up business: a living, breathing, growing start-up of you.
Why? Start-ups - and the entrepreneurs who run them - are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage.
These are the very same skills professionals need to get ahead today.
This book isn’t about cover letters or resumes. Instead, you will learn the best practices of Silicon Valley start-ups, and how to apply these entrepreneurial strategies to your career. Whether you work for a giant multinational corporation, a small local business, or launching your own venture, you need to know how to:
* Adapt your career plans as you change, the people around you change, and industries change.
* Develop a competitive advantage to win the best jobs and opportunities.
* Strengthen your professional network by building powerful alliances and maintaining a diverse mix of relationships. * Find the unique breakout opportunities that massively accelerate career growth.
* Take proactive risks to become more resilient to industry tsunamis.
* Tap your network for information and intelligence that help you make smarter decisions.
A revolutionary new guide to thriving in today's fractured world of work, the strategies in this book will help you survive and thrive and achieve your boldest professional ambitions. The Start-Up of You empowers you to become the CEO of your career and take control of your future.
The Alliance: Managing Talent in the Networked Age
A New York Times Bestseller
Introducing the new, realistic loyalty pact between employer and employee.
The employer-employee relationship is broken, and managers face a seemingly impossible dilemma: the old model of guaranteed long-term employment no longer works in a business environment defined by continuous change, but neither does a system in which every employee acts like a free agent.
The solution? Stop thinking of employees as either family or as free agents. Think of them instead as allies.
As a manager you want your employees to help transform the company for the future. And your employees want the company to help transform their careers for the long term. But this win-win scenario will happen only if both sides trust each other enough to commit to mutual investment and mutual benefit. Sadly, trust in the business world is hovering at an all-time low.
We can rebuild that lost trust with straight talk that recognizes the realities of the modern economy. So, paradoxically, the alliance begins with managers acknowledging that great employees might leave the company, and with employees being honest about their own career aspirations.
By putting this new alliance at the heart of your talent management strategy, you’ll not only bring back trust, you’ll be able to recruit and retain the entrepreneurial individuals you need to adapt to a fast-changing world.
These individuals, flexible, creative, and with a bias toward action, thrive when they’re on a specific “tour of duty”—when they have a mission that’s mutually beneficial to employee and company that can be completed in a realistic period of time.
Coauthored by the founder of LinkedIn, this bold but practical guide for managers and executives will give you the tools you need to recruit, manage, and retain the kind of employees who will make your company thrive in today’s world of constant innovation and fast-paced change.
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