Jeremy Rifkin

ONE OF THE WORLD’S FOREMOST AUTHORITIES ON THE IMPACT OF SCIENTIFIC AND TECHNOLOGICAL CHANGES ON THE ECONOMY, SOCIETY AND ENVIRONMENT.

ADVISOR TO THE EUROPEAN UNION AND HEADS OF STATE.

Jeremy Rifkin
English

Jeremy Rifkin is an American economic and social theorist, writer, public speaker, political advisor, and activist. Rifkin is the author of 20 bestselling books about the impact of scientific and technological changes on the economy, the workforce, society, and the environment. The books have been translated into more than 35 languages. His most recent books include the international bestsellers, The Zero Marginal Cost Society (2014), The Third Industrial Revolution (2011), The Empathic Civilization (2010), The European Dream (2004), The Hydrogen Economy (2002), The Age of Access (2000), The Biotech Century (1998), and The End of Work (1995).

Jeremy Rifkin has been an advisor to the leadership of the European Union since 2000. He has advised three presidents of the European Commission – Romano Prodi, Jose Manuel Barroso, and the current President, Jean-Claude Juncker – as well as the European Parliament, and numerous EU heads of state, including Germany’s Angela Merkel, on the ushering in of a smart green Third Industrial Revolution economy.

Mr. Rifkin’s New York Times bestselling book, The Third Industrial Revolution, provided the blueprint for the economic transition to a post-carbon ecological society across the European Union. According to The European Energy Review, “perhaps no other author or thinker has had more influence on the EU’s ambitious climate and energy policy than the famous American ‘visionary’ Jeremy Rifkin.” In the words of Vice Chancellor and Economy Minister of Germany, Sigmar Gabriel, Jeremy Rifkin “is the economic and ecological worldwide ambassador of the energy transition… Rifkin presents a grand scenario for the future: a visionary approach unlike anyone has dared to put forward in the last fifty years that will boost our thinking and help with our orientation.”

Mr. Rifkin is also advising the leadership of the Peoples Republic of China on the build out and scale up of the Internet Plus Third Industrial Revolution infrastructure to usher in a sustainable lowcarbon economy. The Huffington Post reported from Beijing on October 29th, 2015 that “Chinese Premier Li Keqiang has not only read Jeremy Rifkin’s book, The Third Industrial Revolution, and taken it to heart. He and his colleagues have also made it the core of the country’s thirteenth FiveYear Plan…” The Huffington Post goes on to say that “this blueprint for China’s future signals the most momentous shift in direction since the death of Mao and the advent of Deng Xiaoping’s reform and opening up in 1978.”

According to EurActiv, “Jeremy Rifkin is an American economist and author whose best-selling The Third Industrial Revolution arguably provided the blueprint for Germany’s transition to a low-carbon economy, and China’s strategic acceptance of climate policy.”

Mr. Rifkin is a principal architect of the European Union’s long term Third Industrial Revolution economic vision and development plan to usher in an Internet of Things digital infrastructure across the European Union and its partnership regions to create a smart post-carbon economy, ecological society, and the world’s largest single integrated economic marketplace. The plan is called “Smart Europe.”

On January 31st 2017, the European Union launched the digital Third Industrial Revolution Smart Europe economic modernization plan with a conference hosted by Mario Draghi, President of the European Central Bank, called “Into the Future: Europe’s Digital Integrated Market.” Mr. Rifkin delivered a keynote address on transforming the European Union into a smart Third Industrial Revolution paradigm.

The Third Industrial Revolution Smart Europe long-term economic development plan was formally announced by Maros Sefcovic, Vice President of the European Commission, Markku Markkula, President of the Committee of the Regions, and Jeremy Rifkin on February 7th , 2017. Mr. Rifkin is currently advising the European Commission on the deployment of the Smart Europe initiative and will be working with the 350 formal regions of the EU in the creation of road maps to deploy the new economic narrative and vision across Europe.

Mr. Rifkin is the President of the TIR Consulting Group, LLC comprising many of the leading renewable energy companies, electricity transmission companies, engineering companies, construction companies, architectural firms, ICT and electronics companies, transport and logistics companies, advanced manufacturing companies, and economic modelers. His global economic development team is working with cities, regions, and national governments to develop the Internet of Things (IoT) infrastructure for a Collaborative Commons and a Third Industrial Revolution. The TIR Consulting Group LLC is currently working with the regions of Hauts-de-France, the Metropolitan Region of Rotterdam and The Hague, and the Grand Duchy of Luxembourg in the conceptualization, build out, and scale up of a smart Third Industrial Revolution infrastructure to transform their economies.

Mr. Rifkin is ranked 123 in the WorldPost / HuffingtonPost 2015 global survey of “The World’s Most Influential Voices.” Mr. Rifkin is also listed among the top 10 most influential economic thinkers in the survey. The survey was prepared at Massachusetts Institute of Technology and used collective intelligence to correlate the rankings.

Since 1995, Rifkin has lectured at the Wharton School’s Executive Education Program at the University of Pennsylvania where he instructs CEOs and senior management on transitioning their business operations into sustainable economies.

The Third Industrial Revolution and Hydrogen Economy: Leading the way to a green energy era and a hydrogen economy.

The Global Environmental Crisis: The path to sustainable development.

The European Dream: How Europe's vision of the future is changing the global economy.

The Age of Access: Understanding the historic shift in economic models, from traditional capitalist markets to emerging global commercial networks.

The Future of Work: Rethinking the nature of employment in an increasingly automated, borderless and highly mobile global economy.

The Hi-tech Revolutions of the 21st Century: Harnessing the scientific and technological fields of biotechnology, nanotechnology, advanced IT, and cognitive science in ways that advance the process of globalization.

Rethinking the Global Health Paradigm: Making the shift from managing disease to promoting wellness.

The Zero Marginal Cost Society: The Internet of Things, the Collaborative Commons, and the Eclipse of Capitalism.

In The Zero Marginal Cost Society, New York Times bestselling author Jeremy Rifkin describes how the emerging Internet of Things is speeding us to an era of nearly free goods and services, precipitating the meteoric rise of a global Collaborative Commons and the eclipse of capitalism.

Rifkin uncovers a paradox at the heart of capitalism that has propelled it to greatness but is now taking it to its death―the inherent entrepreneurial dynamism of competitive markets that drives productivity up and marginal costs down, enabling businesses to reduce the price of their goods and services in order to win over consumers and market share. (Marginal cost is the cost of producing additional units of a good or service, if fixed costs are not counted.) While economists have always welcomed a reduction in marginal cost, they never anticipated the possibility of a technological revolution that might bring marginal costs to near zero, making goods and services priceless, nearly free, and abundant, and no longer subject to market forces.

Now, a formidable new technology infrastructure―the Internet of things (IoT)―is emerging with the potential of pushing large segments of economic life to near zero marginal cost in the years ahead. Rifkin describes how the Communication Internet is converging with a nascent Energy Internet and Logistics Internet to create a new technology platform that connects everything and everyone. Billions of sensors are being attached to natural resources, production lines, the electricity grid, logistics networks, recycling flows, and implanted in homes, offices, stores, vehicles, and even human beings, feeding Big Data into an IoT global neural network. Prosumers can connect to the network and use Big Data, analytics, and algorithms to accelerate efficiency, dramatically increase productivity, and lower the marginal cost of producing and sharing a wide range of products and services to near zero, just like they now do with information goods.

The plummeting of marginal costs is spawning a hybrid economy―part capitalist market and part Collaborative Commons―with far reaching implications for society, according to Rifkin. Hundreds of millions of people are already transferring parts of their economic lives to the global Collaborative Commons. Prosumers are plugging into the fledgling IoT and making and sharing their own information, entertainment, green energy, and 3D-printed products at near zero marginal cost. They are also sharing cars, homes, clothes and other items via social media sites, rentals, redistribution clubs, and cooperatives at low or near zero marginal cost. Students are enrolling in free massive open online courses (MOOCs) that operate at near zero marginal cost. Social entrepreneurs are even bypassing the banking establishment and using crowdfunding to finance startup businesses as well as creating alternative currencies in the fledgling sharing economy. In this new world, social capital is as important as financial capital, access trumps ownership, sustainability supersedes consumerism, cooperation ousts competition, and "exchange value" in the capitalist marketplace is increasingly replaced by "sharable value" on the Collaborative Commons.

Rifkin concludes that capitalism will remain with us, albeit in an increasingly streamlined role, primarily as an aggregator of network services and solutions, allowing it to flourish as a powerful niche player in the coming era. We are, however, says Rifkin, entering a world beyond markets where we are learning how to live together in an increasingly interdependent global Collaborative Commons.

The Zero Marginal Cost Society: The Internet of Things, the Collaborative Commons, and the Eclipse of Capitalism.

The Third Industrial Revolution: How Lateral Power Is Transforming Energy, the Economy, and the World.

The Industrial Revolution, powered by oil and other fossil fuels, is spiraling into a dangerous endgame. The price of gas and food are climbing, unemployment remains high, the housing market has tanked, consumer and government debt is soaring, and the recovery is slowing. Facing the prospect of a second collapse of the global economy, humanity is desperate for a sustainable economic game plan to take us into the future.

Here, Jeremy Rifkin explores how Internet technology and renewable energy are merging to create a powerful "Third Industrial Revolution." He asks us to imagine hundreds of millions of people producing their own green energy in their homes, offices, and factories, and sharing it with each other in an "energy internet," just like we now create and share information online.

Rifkin describes how the five-pillars of the Third Industrial Revolution will create thousands of businesses, millions of jobs, and usher in a fundamental reordering of human relationships, from hierarchical to lateral power, that will impact the way we conduct commerce, govern society, educate our children, and engage in civic life.

Rifkin's vision is already gaining traction in the international community. The European Union Parliament has issued a formal declaration calling for its implementation, and other nations in Asia, Africa, and the Americas, are quickly preparing their own initiatives for transitioning into the new economic paradigm.

The Third Industrial Revolution is an insider's account of the next great economic era, including a look into the personalities and players ― heads of state, global CEOs, social entrepreneurs, and NGOs ― who are pioneering its implementation around the world.

The Third Industrial Revolution: How Lateral Power Is Transforming Energy, the Economy, and the World.

The Age of Access: The New Culture of Hypercapitalism, Where all of Life is a Paid-For Experience.

Visionary activist and author Jeremy Rifkin exposes the real stakes of the new economy, delivering "the clearest summation yet of how the Internet is really changing our lives" (The Seattle Times).

Imagine waking up one day to find that virtually every activity you engage in outside your immediate family has become a "paid-for" experience. It's all part of a fundamental change taking place in the nature of business, contends Jeremy Rifkin. After several hundred years as the dominant organizing paradigm of civilization, the traditional market system is beginning to deconstruct. On the horizon looms the Age of Access, an era radically different from any we have known.

The Age of Access: The New Culture of Hypercapitalism, Where all of Life is a Paid-For Experience.

The Empathic Civilization: The Race to Global Consciousness in a World in Crisis.

"One of the leading big-picture thinkers of our day" (Utne Reader) delivers his boldest work in this erudite, tough-minded, and far-reaching manifesto.

Never has the world seemed so completely united-in the form of communication, commerce, and culture-and so savagely torn apart-in the form of war, financial meltdown, global warming, and even the migration of diseases.

No matter how much we put our minds to the task of meeting the challenges of a rapidly globalizing world, the human race seems to continually come up short, unable to muster the collective mental resources to truly "think globally and act locally." In his most ambitious book to date, bestselling social critic Jeremy Rifkin shows that this disconnect between our vision for the world and our ability to realize that vision lies in the current state of human consciousness. The very way our brains are structured disposes us to a way of feeling, thinking, and acting in the world that is no longer entirely relevant to the new environments we have created for ourselves.

The human-made environment is rapidly morphing into a global space, yet our existing modes of consciousness are structured for earlier eras of history, which are just as quickly fading away. Humanity, Rifkin argues, finds itself on the cusp of its greatest experiment to date: refashioning human consciousness so that human beings can mutually live and flourish in the new globalizing society.

In essence, this shift in consciousness is based upon reaching out to others. But to resist this change in human relations and modes of thinking, Rifkin contends, would spell ineptness and disaster in facing the new challenges around us. As the forces of globalization accelerate, deepen, and become ever more complex, the older faith-based and rational forms of consciousness are likely to become stressed, and even dangerous, as they attempt to navigate a world increasingly beyond their reach and control. Indeed, the emergence of this empathetic consciousness has implications for the future that will likely be as profound and far-reaching as when Enlightenment philosophers upended faith-based consciousness with the canon of reason.

The Empathic Civilization: The Race to Global Consciousness in a World in Crisis.

The Hydrogen Economy.

The road to global security," writes Jeremy Rifkin, "lies in lessening our dependence on Middle East oil and making sure that all people on Earth have access to the energy they need to sustain life. Weaning the world off oil and turning it toward hydrogen is a promissory note for a safer world." Rifkin's international bestseller The Hydrogen Economy presents the clearest, most comprehensive case for moving ourselves away from the destructive and waning years of the oil era toward a new kind of energy regime. Hydrogen-one of the most abundant substances in the universe-holds the key, Rifkin argues, to a cleaner, safer, and more sustainable world.

The Hydrogen Economy.

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