Robert Richman

Culture Architect and Keynote Speaker, Co-creator of Zappos Insights

Robert Richman speaker, conferencias, zappos

Let's take your culture to the next level.


Robert Richman is a culture strategist and was the co-creator of Zappos Insights, an innovative program focused on educating companies on the secrets behind Zappos’ amazing employee culture.

Robert built Zappos Insights from a small website to a thriving multi-million dollar business teaching over 25,000 students per year. Through his work, Robert has been helpful for improving the employee culture at hundreds of companies like Google, Toyota, Eli Lilly, and Inuit.

As one of the world’s authorities on employee culture, Robert Richman is a sought after keynote speaker at conferences around the world and has been hired to teach culture in person at companies like Google, Toyota, and Eli Lilly. He has pioneered a number of innovative techniques to build culture, such as bringing improv comedy to the workplace.

“Culture drives everything. Once you learn what drives culture, you can design the future”.


His new book, “The Culture Blueprint”, is a systematic guide to how a workplace can help people grow, inspire amazing service, and ultimately drive revenue through amazing culture.

Robert Richman is graduated from Northwestern University with a degree in film, as well as from Georgetown University’s Leadership Coaching Program. He is a member of the Transformational Leadership Council, and he is the chair of the business program at American Jewish University.

Culture Hacking

Open Space Strategy

High Performance Improve

Obstacle Breakthrough

Core Values Development

Fireside Chat

Yearly and Quaterly Strategy Planning

The Culture Blueprint: A Guide to Building the High-Performance Workplace

The Culture Blueprint is a systematic guide to building a company culture. This book is about fostering committed, enthusiastic employees. Distilling his years of experience teaching culture-building to companies like Google, P&G and Amazon, Robert Richman reveals: The Culture Blueprint includes: The complete Culture Toolkit to immediately upgrade your company culture How to make sure your culture attracts the right employees (and repulses the wrong ones) The Core Value Discovery Formula and how to use it to integrate your mission, vision, and values How to apply the 99% Rule to stop annoying your employees Why Unbreakable Rituals are the most underrated tool in your culture arsenal In order to thrive, companies must do more than satisfy their employees; they must create passionate ones. The Culture Blueprint will teach you how to develop a culture that does just that.

The Culture Blueprint: A Guide to Building the High-Performance Workplace

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Robert Richman