Jonathan Brill

“AI AND THE OCTOPUS ORGANIZATION: BUILDING THE SUPERINTELLIGENT FIRM”

#1 Ranked Futurist in the world by Forbes. AI inventor. HP’s Global Futurist (2017-20). International Bestselling Author.

Jonathan Brill speaker, conferencias, octopus, futurist

Jonathan Brill makes the future and AI actionable. Keynotes to help you shape your five-year future.

English

Jonathan Brill is an expert on strategic foresight and technology innovation. He writes, speaks and advises startups, the Fortune 50 and the Secret Service on how to create and take advantage of uncertainty. His warm style, compelling stories, and intellectual rigor inspire visionaries and open even the most hard-boiled executives to new ways of thinking and doing.

He bridges the gap between academic futurism and boardroom reality. He uses data and real-life experiences to help business leaders navigate uncertainty and win the next five years.

Harvard Business Review recently called Brill, “The world’s leading transformation architect” and is Forbes’ top ranked futurist. His visionary, yet pragmatic approach to the future is based on years as the Global Futurist at HP where he directed long-term strategy and planning.

 

He is the Senior Fellow at HBR’s China New Growth Institute and Board Advisor at Frost & Sullivan, one of the world’s largest market intelligence firms, with offices in 46 countries.

 

In his new book and keynote presentation, “AI and the Octopus Organization™,” Jonathan Brill argues that the gap between companies that embrace AI holistically and those that remain peripheral will be the gap between survival and extinction. For Brill, it’s time to rethink the traditional hierarchical model and envision an organization structured like an octopus: a central brain for strategy and oversight, and autonomous, responsive arms deeply aware of their environment.

He is the author of ”Rogue Waves, Future-Proof Your Business to Survive and Profit from Radical Change” (McGraw-Hill), the #2 selling economics book in China. The Economist called it, “A very important book for managers” and Adam Grant called it, “An actionable framework for driving change instead of being blindsided by it”. He has taught the techniques in it to over 27,000 executives, ranging from startups to the Fortune 500 to the United States Secret Service.

Inc. magazine called Brill “A Silicon Valley legend” because his innovation consultancies developed over 350 products and generated over $27B USD for clients like Samsung, Microsoft, Verizon, PepsiCo and the US government.

 

These projects have ranged from AI, search engines, and metaverse technologies to theme park rides and design of the US Pavilion at the 2015 World’s Fair (Expo Milano) to Taco Bell’s Gordita.

 

He is a frequent thought leader, speaker and contributor to HBR, TED, Global Peter Drucker Forum, SCMP, SXSW, J.P. Morgan, Singularity, Forbes, Korn Ferry, The Economist Global Business Report, Bloomberg, Sirius XM, Fast Company, The Project Management Institute, Brightline and Thinkers50. He has educated corporate leaders at Harvard and Stanford Universities.

He holds a degree in industrial design from Pratt Institute, spent years as a research consultant to the MIT Media Lab and in management training at the Stanford University Graduate School of Business.

AI & The Octopus Organization™.

The gap between firms that adopt AI holistically and those that dabble at the edges will be the gap between survival and extinction.

THE AGE OF AI IS UPON US. HOW CAN YOUR BUSINESS USE IT TO GROW?.

Over the next five years, the gap between companies that integrate AI and those that merely experiment with it will spell the difference between survival and extinction. The companies who are willing to embrace change, fundamentally shift mindsets, and adapt at lightning speed will dominate.

In a world of constant change, resilience is no longer enough. Organizations must evolve beyond endurance to agility—developing the capacity to sense market changes early, respond intelligently to customer needs, and adapt faster than competitors. Agility is not about moving faster; it’s about thinking faster—through decentralized intelligence, AI-augmented decisions, and empowered teams at every level.

This means rethinking the traditional hierarchical model and imagining an organization structured like an octopus. While it has a central brain for strategy and oversight, each arm has its own mini-brain—autonomous, responsive, and deeply aware of its market surroundings. A neural ring coordinates these nodes in real time, allowing the institution to make rapid, informed decisions across its entire system—often faster than the central brain could alone.

This isn't theory. Brill has studied organizations already moving in this direction, guided dozens of transformations, and drawn on over a million workforce surveys. What he found is clear: success comes not from simply automating tasks, but from reimagining how organizations function at every level.

OUTCOMES & EXPERIENCES
By the end of this transformative keynote, you’ll know exactly how to:

> Understand how to redesign your organizations around adaptability, not control.
> Learn how to use AI to create autonomous SuperTeams that push creative boundaries, and make better, faster decisions.
> Cultivate the vision, values, and goals your org & team needs to leverage AI effectively.

Win the Next Five Years: Spot, Lead, Win.

THE FUTURE MIGHT BE CRAZY BUT YOUR BUSINESS DOESN´T HAVE TO BE.

Jonathan Brill helps you spot the societal, geopolitical, economic, and technological trends colliding and impacting your business. He will show you how to lead through the chaos and take action today to win the next five years.

Right now, geopolitics, economics, and AI are all colliding with social change to create chaos, and the reality is, by the time something makes news, it’s history. But this isn’t a threat—it’s an opportunity. This is your moment to spot, to lead, and to win your five year future.

Why five? One year is too short. Ten is science fiction. We can action the five-year future. It’s close enough to know a lot about AI, society, geopolitics and economics, yet it’s far enough to be able to pivot and reinvent.

It’s fine to plan just for this year, or year three—but when you get there it sure helps to have prepared. The decisions you make now will determine how well you can adapt to the changes AI will bring in the next five years.

We can already spot the outlines of tomorrow in what’s happening today. Jonathan Brill will show you why your future is changing, what you can do about it, and the small actions you can take today to win the next five years.

OUTCOMES & EXPERIENCES
By the end of this transformative keynote, you’ll know exactly:

> Why your future is changing: How AI, economics, social and geopolitical trends drive the next five years.
> What you can do about it: The science-based frameworks that will create the best outcomes for your business, your family and your life.
> How to start: The small actions you can take today, this year and in the next three to win the next five years.

Architect Your Future.

Disruption isn’t an edge case. It’s the main case. Use it to your advantage.

WHY TRY TO PREDICT THE FUTURE WHEN YOU CAN ARCHITECT IT?

In this awe-inspiring journey to the frontlines of tomorrow, Jonathan Brill shows you and your team how to leverage changing societal, political, and cultural landscapes to create new avenues for opportunity. In other words, he gives you the tools you need to reshape your industry, one innovation at a time.

As the HP’s Business Futurist, bestselling author, and celebrated inventor, Jonathan Brill is no stranger to disruptions. Today, he’s using his repeated ability to spot disruptions and turn them into opportunities to empower the next wave of industry powerhouses.

Touted as “the world’s foremost transformation architect,” by Harvard Business Review, Jonathan Brill has lived and worked on the cutting edge of both business innovation and AI for decades.

Through his hard-earned expertise and insight, he’s created a proven methodology of leveraging the AI in to leadership roles, empowering organizations with the tools they need to create results instead of resistance.

OUTCOMES & EXPERIENCES
By the end of this transformative keynote, you’ll know exactly how to:

> Navigate unprecedented times with the top 10 trends you need to know about.
> Invent your future with the transformative power of AI.
> Learn the three actionable tools to Architect Your Future.

Strategic Luck: The Science of Thriving in Uncertainty.

LUCK ISN´T CHANCE. IT´S A CHOICE.

Luck isn’t chance. It’s a science-based skill that you can enhance today.

Most people think luck is a coincidence, a twist of fate, or a gift that some are simply born with. Most people are wrong.

Instead, luck is a science-based skill that your audience can get dramatically better at it — in less than an hour.

As an international best-selling author, scholar on decision-making, and principal investigator of the largest study on luck, Jonathan Brill persuasively argues that luck isn’t an option; it’s perhaps the most impactful factor of success. It’s strategic in your business and in your life.

Merging an impactful blend of heart-felt personal experiences and hard data, this keynote experience takes audiences on a journey through the four science-based methods that transform uncertainty into opportunity in nearly everything you do. By the end of your time together, Jonathan Brill will show you how to find rainbows, dodge riptides, survive meteors, and make gold, one lucky move at a time.

OUTCOMES & EXPERIENCES
You and your team will be given an eye-opening look into:

> The reality of what luck is and how to create it for yourself.
> Why luck is a must for organizations looking to survive disruptions.
> Science-backed strategies for creating lucky opportunities, even out of thin air.

AI and the Octopus Organization: Building the Superintelligent Firm.

What if your business could have the intelligence and agility of an octopus?

In AI and the Octopus Organization: Building the Superintelligent Firm, leading futurist Jonathan Brill and innovation expert Stephen Wunker unveil a groundbreaking vision for how organizations must evolve to survive and thrive in the age of artificial intelligence. Drawing inspiration from the octopus, an ancient creature noted for both rapid adaptation and distributed intelligence, the authors show that only businesses that rewire their structure, leadership, and decision-making can unlock AI's full potential.

This is not another book about chatbots or automation. It’s a deeply researched, vividly told blueprint for transforming businesses so that they can make the most of AI.

AI and the Octopus Organization: Building the Superintelligent Firm.

Rogue Waves: Future-Proof Your Business to Survive and Profit from Radical Change.

“An actionable framework for driving change.” (Adam Grant)

Will the next rogue wave sink your ship - or will you choose to profit from it?

At this moment, rogue waves are forming under your business. Emerging technologies, changing demographics, the data economy, automation, and other trends - the undercurrents of radical, systemic change - are crashing into each other. When they converge, they’ll produce sea changes that sink companies and wash away entire industries overnight. If your competitor can’t ride out the next wave and you can, you win.

In Rogue Waves, Jonathan Brill - a renowned expert on resilient growth and decision-making under uncertainty - shows you how to prepare your business to survive and thrive through the most radical upheavals. Drawing on years of experience as a Fortune 500 innovation executive, advisor, and entrepreneur, Brill delivers a practical action plan to:

> Identify and capitalize on the 10 economic, technological, and social trends that will collide to reshape your business.
> Turn sudden threats into outsized opportunities.
> Create a culture of entrepreneurship and experimentation.
> Build and scale leadership skills and processes to supercharge your company’s agility and adaptability.

This must-have survival guide provides the predictive tools you need to take advantage of randomness, turn chaos into profit, and set your company on the course for long-term success.

Resilience is your new strategy for growth.

Rogue Waves: Future-Proof Your Business to Survive and Profit from Radical Change.