JJ Delgado

GENERAL MANAGER, MOVE ESTRELLA GALICIA DIGITAL.

HEAD OF AMAZON MARKETING SERVICES FOR SOUTH OF EUROPE (2014-2017)

JJ Delgado speaker, keynote, conferencias, amazon

HONORED TO HAVE LED THE DAY WITH MOST SALES IN THE AMAZON STORY” (OUTSIDE U.S). Selected Top 50 Human Behavior Experts Worldwide in 2017 and Most Talented Spanish Marketer 2015.

English · Spanish

JJ Delgado is the leader behind the biggest sales day in Amazon History and reached #1 Amazon LinkedIn Profile in UK in 2016 and early 2017. PhD Cum Laude in Digital Economy. Recognized as one of the Top 15 unofficial LinkedIn influencers 2018. Selected Top 50 Worldwide Human Behaviour Experts to follow in 2017 & Most Talented Spanish Marketer 2015.

JJ Delgado has helped to drive the growth of many organizations over multiple international marketplaces; including Amazon, Burger King, Pepsi, Hertz, CB Richard Ellis, Ford, Bosch, Siemens, Liberty, Vodafone, Telefonica and currently Estrella Galicia.

 

15+ years in business growth, he gained extensive international experience in EMEA (UK, Germany, Spain, France & Italy), and LATAM (Costa Rica, Guatemala, Honduras, El Salvador & Mexico).

 

As General Manager at Move Estrella Galicia Digital, JJ Delgado seeks out and build ventures that accelerate the development of Estrella Galicia through Open Innovation and New Digital Businesses; This means (1) building new digital businesses from scratch and scaling them up or (2) investing in attractive Startups that can accelerate the future of the enterprise.

Being professor at London School of Economics and Political Science (LSE) and IE Business School, provides him an amazing forum to challenge the current digital panorama. Author of three books: «Smash It: How to dominate the digital Era and Make Yor Business Grow Like Hell», «Think Video: Smart Video Marketing & Video Influencing» and «The new digital consumer: Noriso Cube».

JJ Delgado has published multiples papers that stretch the current way marketers understand their customers including How Personality Affects Customer Behavior, The 8 segments to overcome the online consumer and Marketing with Personality.

He founded (a) the #1 Neuromarketing group for Spanish countries, (b) New Video Congress, and (c) The Vloggers Awards. He also co-founder of the NGO 24 Friends: Education for Kenya and honored member of the Video Experts Academy.

J.J Delgado speaks at marketing events, corporate events and networking events about Customer & Digital Strategy, Business Trends and Social Media Strategy.

The emotion behind the click

 Connect emotionally with your customers

Customer Journey Strategy

3 challenges, 3 tips & 3 opportunities from the digital customer

Marketing with Personality

Smash It!: How to Dominate the Digital Era and Make Your Business Grow Like Hell!

“Smash It” is not just a tool for pure digital companies. It can be applied to traditional companies and to companies that need to reinvent their business models in order to keep being competitive. As such, it's equally useful to all professionals that want to understand how to deliver value to their organizations in the coming years; everyone from c-level, to managers, to senior leaders, to salespeople, to beginners.

My method has already generated hundreds of millions in sales for the companies I worked for and for those that have followed my speeches, classes and read my publications.

These strategies aren't restricted to big corporations with huge marketing budgets. This unique method has been used to generate growth for businesses of all sizes.

There are 5 steps to dominate the digital Era and make your business grow like hell:

Step 1 is about the current digital landscape and how to define your strategic gap in the market. This will help you to define where you want to compete.

Step 2 is about go-to-market. Traditional
advertising is obsolete and it is time to engage with customers differently. Understanding your customer
behavior and connecting emotionally with your customers is key to achieve digital growth.

Step 3 defines a new way of management. Companies do not want to be digital, they want to behave like a digital company. Quick, flexible, innovative and with many other skills and attributes that you and your
business should achieve and make use of.

Step 4 is where everything starts. You will not achieve digital growth until you realize it is about mindset. Not only about the company mindset but also your own thinking process. Digital rebirth is the way you start a fresh new life for your business.

Step 5 is about how to define your digital leadership skills to scale up your transformation into something bigger than yourself.

Smash It!: How to Dominate the Digital Era and Make Your Business Grow Like Hell!

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