Tiffani Bova

“THE EXPERIENCE MINDSET: THE FLYWHEEL OF GROWTH”

World´s Top Management Thinker by Thinkers50. Business Strategist & Bestselling author.

Tiffani Bova speaker, thinkers50, conferencias
English
Innovation and Creativity · Marketing and Branding · Strategy and Corporate Culture

Tiffani Bova is the former global growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book “GROWTH IQ” & “The Experience Mindset”

Bova has been named to the latest Thinkers50’s list of the world’s top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thinking to publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management and Duke Dialogue Review.

As both a practitioner and academic she offers a unique perspective and has helped lead the tech industry through several evolutions over her nearly 30-year career as Salesforce’s former Growth and Innovation Evangelist, and previously as a Research Fellow at Gartner and a sales, marketing and customer service executive for start-ups and Fortune 500 companies.

While at Gartner, her forward-looking insights and guidance helped some of the largest technology companies in the world including Microsoft, Cisco, Salesforce, Hewlett-Packard, IBM, Oracle, SAP, AT&T, Dell, Amazon-AWS, expand their market share and grow their revenues. She was a trusted advisor to multiple senior executives who were responsible for shifting from on-premise to as-a-service business models resulting in new billion-dollar divisions.

 

In the late 90’s and early 2000s she was a pioneer of cloud computing, she previously led direct and indirect sales, marketing and customer service for two of the largest web-based start-ups in the US and spearheaded a newly formed division of a Fortune 500 company to $300 million in revenue over two and a half years.

 

As host of “What’s Next! with Tiffani Bova”, a top ranked podcast on iTunes, Bova has interviewed hundreds of thought leaders and executives including Arianna Huffington, Dan Pink, Seth Godin Tom Peters, Marshall Goldsmith, former Best Buy CEO Hubert Joly, former Ritz-Carlton President Horst Schulze, and Square co-founder Jim McKelvey among others.

 

Tiffani Bova is a top Twitter influencer in the categories Business Growth, Customer Experience, Digital Transformation, the Future of Work, and Sales. On LinkedIn, she has over 43k followers, and was identified as a LinkedIn Top Sales Expert to follow in 2018-2022.

 

She was named one of Inc. Magazine’s 37 Sales Experts You Need to Follow on Twitter, a Top 100 Women in Tech and a Brand Quarterly Magazine Top 50 Marketing Thought Leader.

Tiffani Bova isn’t just a speaker; she’s an electrifying catalyst for change who empowers teams to reach unparalleled heights in sales transformation and the realms of customer and employee experience. Forbes’ endorsement of Tiffani as someone who “reshapes our perception of growth” is a testament to her transformative power.

Conferences

The Experience Mindset: The Flywheel of Growth.

For years, many companies have operated under the illusion that positive customer satisfaction scores and moderately good growth rates were enough to conceal a lurking issue: the silent suffering of the employee experience (EX) in the relentless pursuit of customer experience (CX) perfection.

It’s true; you can have good CX and a subpar EX and still manage to grow. You can even maintain a state of “good enough” for both EX and CX and eke out growth. But to truly soar, to break through the limits of the status quo, you must do more. You must enhance both in tandem, nurturing the symbiotic relationship between employee and customer experience, where both flourish and propel each other to new heights.

In this groundbreaking presentation, led by the renowned expert in sales, customer experience, and revenue growth, Tiffani Bova, you will discover how to unlock a new paradigm of growth from the inside out. Drawing from the insights encapsulated in her Wall Street Journal best-selling book, The Experience Mindset, and groundbreaking global research, Tiffani will guide you on the path to harmonizing these two essential dimensions.

Prepare for a transformative experience that will challenge the self-imposed tension between EX and CX, paving the way for a new, harmonious operating philosophy. As Tiffani reveals the blueprint for this convergence, you’ll be equipped with actionable insights and invaluable guidance that transcends theory and moves into practical implementation.

This is your chance to defy convention, to revolutionize your organization, and to embark on a journey toward remarkable and exceptional experiences and growth. With Tiffani Bova as your guide, you’re not just pushing boundaries; you’re shattering them, forging a path that challenges the status quo and leads to a future where the fusion of EX and CX accelerates explosive growth.

You’ll get actionable information and advice on how to put a new operating philosophy into action, including:

- How to identify and eliminate the unconscious tension between internal efforts focused on employees and customers that prevents organizations from leveraging both to create a flywheel of momentum.
- What are the biggest challenges identified by both employees and the C-Suite to company growth.
- What aspects of the employee experience have the greatest impact on customer experience?
- How companies can, will, and are designing effective people-centered growth strategies.
- Where to begin to maximize organizational efficiency across people, process, technology and culture [PPTC] in a more balanced and intentional way.

Revolutionizing Sales: Shaping tomorrow’s success.

In a world where traditional sales tactics have lost their shine, the time for embracing cutting-edge technologies including AI, machine learning, and predictive analytics has arrived. These innovations hold the power to supercharge pipeline velocity, enhance quota attainment, and forge stronger customer connections. Those who seize the potential of these tools not only outshine their competitors but also raise the bar for what success means.

Enter Tiffani Bova, the unrivaled authority on sales and customer experience for the past three decades. Bova advocates transformation isn’t solely about technology—it’s a profound shift in mindset. It’s about kindling a passion for delivering exceptional seller experiences, nurturing leadership grounded in growth, fostering a culture of champions, and making customer-centricity your guiding star.

In her electrifying presentation, driven by insights from her Wall Street Journal best-selling book, Growth IQ, Tiffani Bova draws upon her vast experience as a sales leader in both startups and Fortune 500 giants. Her wisdom isn’t just theoretical; she’s been in the trenches, advising some of the largest sales organizations during their transformative journeys.

With a distinguished background as a research fellow at Gartner and her role as the former global growth evangelist at Salesforce, she’s been at the forefront of industry shifts.

Get ready to ignite your audience, infuse them with passion, and unlock their full potential as Tiffani unveils the keys to not just keeping up with the evolving landscape but thriving and prospering within it. This is your chance to lead the charge, redefine the rules of sales, and set new standards for success. With Tiffani Bova’s insights, you’re not just adapting to change; you’re becoming a driving force in the ever-changing world of sales.

Key Takeaways:

- How to give time back to sellers to establish a trusted relationship with customers, and improve quota attainment and revenue growth.
- How to set yourself and your sales teams up for a win before you ever meet a customer.
- How better to retain talent, coach and mentor the next generation of sellers.
- How to accelerate pipeline velocity by improving the systems and processes supporting the sales organization.

Future-proof your business for revenue growth.

In an ever-shifting landscape of market expectations, it’s easy for companies to feel weighed down and get caught up in a challenging loop of dissatisfied customers, disengaged employees, and slowing growth.

Today’s business leaders are facing the unique challenge of attracting and retaining top talent, all while navigating increasing pressure to optimize costs and enhance productivity. These hurdles are just a glimpse of the complex puzzle that companies are striving to solve in their quest for continued and accelerated growth.

But here’s the beacon of hope: Tiffani Bova, an authority in the world of growth, sales, and customer and employee experience. Drawing from the wisdom encapsulated in her two Wall Street Journal best-selling books, The Experience Mindset and Growth IQ, Tiffani leverages two decades of experience advising some of the world’s most renowned brands on growth and innovation. Her journey as a research fellow at Gartner and her role as the global growth evangelist at Salesforce have honed her into a true industry luminary.

Tiffani doesn’t just offer solutions; she provides a holistic framework, a roadmap to sustainable top-line growth in an ever-evolving environment. Her advice transcends mere business strategy; it encompasses the art of cultivating a resilient company culture that thrives in the face of change. Her guidance also delves into the transformative power of data-driven decisions and the ability to inspire change throughout your organization.

By seamlessly integrating the capabilities of cutting-edge technologies with the wisdom of proven practices, Tiffani empowers your organization to tackle even the most formidable business challenges. It’s not just about adaptation; it’s about thriving and flourishing during certain and uncertain times.

Prepare for an enlightening journey led by one of the world’s foremost authorities on growth, sales, and customer and employee experience: Tiffani Bova. With her guidance, you’re not just navigating change; you’re charting a course towards continued success and inspiration.

Takeaways include:

- How to uncover the current market context to shape your future strategies.
- Learning the most common paths back to profitable and sustainable growth in challenging times.
- Looking to your people and your customers to guide your strategy.
- Understanding how to make the proper investments in the business across people, processes, and technology.

Books

The Experience Mindset: Changing the Way You Think About Growth.

From the bestselling author of Growth IQ comes a guide to enhancing customer and employee experience simultaneously for unprecedented revenue growth

In the war for customer acquisition, businesses invest millions of dollars to improve customer experience. They deliver packages faster, churn out new products, and endlessly revamp their UI, often putting greater strain on employees for diminishing returns. According to Tiffani Bova, this siloed focus on customer experience – without considering the impact on your staff – actually hinders growth in the long run. The most successful companies adopt an Experience Mindset that strengthens both employee experience (EX) and customer experience (CX) at the same time.

The Experience Mindset: Changing the Way You Think About Growth.

Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business.

Do you know the best way to drive your company's growth? If not, it's time to boost your Growth IQ.

Trying to find the one right move that will improve your business's performance can feel overwhelming. But, as you'll discover in Growth IQ, there are just ten simple--but easily misunderstood--paths to growth, and every successful growth strategy can be boiled down to picking the right combination and sequence of these paths for your current context.

Tiffani Bova travels around the world helping companies solve their most vexing problem: how to keep growing in the face of stiff competition and a fast-changing business environment. Whether she's presenting to a Fortune 500 board of directors or brainstorming over coffee with a startup founder, Bova cuts through the clutter and confusion that surround growth.

Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business.

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