Inma Martinez



Inma Martínez conferencias, speaker, digital, tecnología


English · Spanish

Combining her previous careers in investment banking and telecommunications, and adding the entrepreneurial experiences, Inma Martinez has become a trusted expert in developing digital transformation strategies and revealing the potentiality of A.I. and other transformative technologies. She was part of the core development in Europe of AI personalisation, music and video streaming, the connected car and smart living across a series of startups that got acquired and at the innovation labs of leading tech companies.

Inma Martinez led projects in both the private and public sector, and been appointed to government advisory roles. She currently served as Chair of the Multi-stakeholder Expert Group and Co-Chair of the Steering Committee at the GPAI, the G7/OECD global agency for the development and cooperation on AI.


She also serve a member of the A.I. Council Advisory Board (State Secretariat for AI) at Ministry of Economic Affairs and Digital Transformation, Government of Spain. In the UK Inma Martinez served at the UKT&I (UK Trade & Investment) and the Investment Fund of the Sport, Media and Culture Agency.


Since 2001 she has provided expert testimonies and sector strategies on Big Data and AI at the European Commission contributing to numerous strategies and policies shaping the digital future of the single market; at the United Nations Industrial Development Organisation (UNIDO) highlighting the implications of the 4IR for developing countries. She is a collaborator of UNESCO’s initiative to make AI inclusive of intercultural input and the European Space Agency’s Human and Robotic Exploration and the Ariane Cities programmes.


Since 2008 she has committed my time to education at various business schools (Imperial College London, UCL, and the University of Loyola in Spain), and to the mentorship of innovation at venture-focused acceleration programmes.


She has also written white papers and industry books that describe the transformation of industries thanks to digitization The Future of the Automotive Industry” (June 2021) for Apress Media New York (Springer Nature), and “The Fifth Industrial Revolution: How Space Commercialisation Will Derive The Biggest Industrial Expansion of the 21st Century” (Deusto, Editorial Planeta).

“One of Europe’s top talents in social engagement through technology” (Fortune, TIME); “A firestarter” (FastCompany); voted the “Best contributor to the formation of strategy” in the section “Driving the Future of Europe’s Digital Economy” at Bloomberg BusinessWeek’s European Leadership Forum: Charting the Economic Future of Europe, a conference for CEOs and government officials.

The transformative forces of digitalization and Artificial Intelligence in Society and business.

Big Data, Iot and AR, VR, SR, Cloud, ChatBots and Robotics technologies, Smart Cities.

The new superhumans: how humanity will evolve from IQ to EQ (emotional intelligence) in a world of intelligent machines.

Digital Government: how to achieve greater efficiency, responsiveness, and transparency.

How to match the expectations that citizens have, based on their experiences of private sector companies.

Start-up: a bold journey into an intangible world.

The Future of the Automotive Industry: The Disruptive Forces of AI, Data Analytics, and Digitization.

Nothing defined the 20th century more than the evolution of the car industry. The 2020 decade will see the automotive industry leap forward beyond simply moving people geographically toward a new purpose: to become a services industry. This book takes readers on a journey where cars will evolve towards becoming “computers on wheels."

The automotive industry is one of the sectors most profoundly changed by digitalization and the 21st century energy needs. You'll explore the shifting paradigms and how cars today represent a new interpretation of what driving should be and what cars should offer. This book presents exciting case studies on how artificial intelligence (AI) and data analytics are used to design future cars, predict car efficiency, ensure safety and simulate engineering dynamics for its design, as well as a new arena for IoT and human data. It opens a window into the origins of cars becoming software-run machines, first to run internal diagnostics, and then to become machines connected to other external machines via Bluetooth, to finally the Internet via 5G.

From transportation to solving people’s problems, The Future of the Automotive Industry is less about the technology itself, but more about the outcomes of technology in the future, and the transformative power it has over a much beloved item: cars.

The Future of the Automotive Industry: The Disruptive Forces of AI, Data Analytics, and Digitization.

The Fifth Industrial Revolution.

Inma Martinez, technology pioneer and ESA collaborator on their “Space for Inspiration” endeavours, presents an innovative view on the space industry as a new infrastructure for economic growth and why we are taking our civilisation towards outer space territories. Covering topics such as why humans are fundamentally explorers and neotenic thinkers – defined by a wild, borderless curiosity, Martinez makes an exciting account of the evolution of the space industry from a political weapon of influence towards an arena for private sector competitiveness and the splendour of humanity’s quest for life.

This book is an homage not just to the people who have built this sixty-year old industry, with untold stories about each of the leading agencies, but a revelatory thesis on why thoroughbred entrepreneurs such as Elon Musk, Jeff Bezos and Sir Richard Branson have put their money and efforts towards the commercialisation of space transport and telecommunications and young entrepreneurs are creating startups that are revolutionising space with new activities such as Moon mining, space transport, logistics, pharma and medicine in space, 4D printing, and are creating new business models to leverage from Earth observation satellites and nanotechnologies. The main aim of this book is to demystify space’s closed-garden secrecy, and reveal its value as a catalyst for human progress and a new civilisation across the galaxy.

The Fifth Industrial Revolution.

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Inma Martinez