Keynotes on consumer behaviour, persuasive tech, psychology, customer experience, marketing & reclaiming humanity in an age of AI.
Described as “a rare polymath with deep expertise in tech, marketing and psychology”, Nathalie Nahai draws upon a rich background in human behaviour, web design and the arts, to offer a unique vantage point from which to examine the complex challenges we face today. Having studied psychology and worked as a web designer early in her career, her frustration at the lack of a comprehensive framework through which to understand online behaviour, led her to write what has since become an international bestseller, “Webs Of Influence: The Psychology of Online Persuasion” (Pearson).
Adopted as the go-to manual by business leaders and universities alike, “Webs Of Influence” has been translated into 7 languages, and alongside her new book, “Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience”, serves as the cornerstone for Nathalie’s work with clients including Google, Accenture, Unilever and Harvard Business Review, among others.
As we look towards a future that is increasingly automated and performance-oriented in consumer engagement, it can be easy to believe that there is less and less room for our own ingenuity, skills, and imagination. In her provocative talk “Reclaiming human connection in an age of AI,” Nathalie Nahai explores the delicate balance between the advancement of automation and human connection, revealing how we can adapt to a changing landscape of decision-making and interaction in the face of evolving AI technology.
Whether speaking to audiences of thousands, or leading executive roundtables for private clients, Nathalie’s ability to ignite conversation and offer tools and strategies with which to harness human potential, has helped countless organizations transform how they approach business. From ethics and human behaviour to persuasive tech, Nathalie addresses the specific challenges faced by larger, more diverse brands and organizations today
A popular speaker, consultant and facilitator to Fortune 500 companies, Nathalie has lectured at some of the world’s most prestigious institutions, and her experience as a skilled communicator has seen her present at SXSW, host the Guardian Changing Media Summit and hold main stage interviews at the Web Summit.
In 2021 Nathalie launched TheValuesMap.com, a free tool developed in collaboration with Dr Kiki Leutner of Goldsmiths University, to help people within organizations understand, communicate and practically express the values they stand for.
A behavioural science advisor and member of the BIMA Human Insights Council, Nathalie also hosts “Nathalie Nahai In Conversation”, The Guardian podcasts, and contributes to national publications, television and radio on the impact of technology in our lives.