More than 30,000 people impacted in 20 countries.
Julian Lorenzo Farrapeira has been recognized as one of the Top 100 HR Personalities of 2025 and was selected by Marshall Goldsmith — the only Leadership Thinker to be ranked number one in the world twice — as one of the 40 global leadership experts chosen to continue his legacy. He is the CEO and Founder of Wellbeing Leadership, a company dedicated to driving business results by developing leaders with a sustainable high-performance approach.
In recent years, Julian Lorenzo Farrapeira has directly impacted more than 30,000 leaders and professionals from Fortune Global 500 companies and Nasdaq-listed organizations, such as Adidas, Nubank, XP and Stone, among others. He helps organizations address critical challenges such as poor leadership performance, high turnover and low engagement.
His work integrates science, practical application and measurable results, with a proprietary methodology that strategically connects self-leadership, emotional intelligence, business goals and wellbeing development — always oriented toward generating tangible business impact.
He is also a founding partner of Marshall Goldsmith Leadership, a global organization created alongside Marshall Goldsmith that works with CEOs and executive teams from companies such as Google, Apple and Coca-Cola.
His professional career has developed across diverse international environments, especially focused on people management, talent development, organizational culture and workplace wellbeing.
Specifically, he has held HR leadership roles in Silicon Valley companies and served as People Business Partner Leader LATAM at Mercado Libre, one of the most valuable companies in Latin America and recognized at that time as one of the top 10 best workplaces in the world according to Great Place to Work.
In addition, Julian Lorenzo Farrapeira is co-author of the book “Emerging Coaching: Positive Psychology for a New Leadership” and has collaborated as a guest lecturer at IE Business School Executive Education, recognized by Forbes as the sixth-best business school in the world.
His experience in both Europe and the Americas — and across diverse organizations — allows him to adapt this approach to multicultural contexts, transform organizational cultures, and support teams through transitions toward healthier, more productive and people-centered environments. Furthermore, Julian is able to deliver his keynotes in Spanish, English and Portuguese.