Dorie Clark: Career Strategies in the AI Age

Dorie Clark is a marketing strategist and keynote speaker who teaches at Duke University's Fuqua School of Business and has been named one of the Top 50 business thinkers in the world by Thinkers50. AI technology has the power to transform our professional lives, perhaps in the very near future. By following these strategies, our speaker Dorie Clarck believes she can find other ways to identify and deliver unique value, even as GPT-4 and technologies advance. Even in changing times, that's the clearest path to career insurance for you. In other words, what can we personally do to prevent the displacement that can occur as a result of AI and prepare for the future in the age of intelligent machines? Read the full article through this link: https://hbr.org/2023/04/5-ways-to-future-proof-your-career-in-the-age-of-ai

Inma Martínez: “AI has to be auditable, meaning it has to be transparent and trustworthy”

  We share with you a post published in 'IESE Insight' in which you can learn more about Inma Martínez:   "What’s the state of AI deployment today? It varies widely — between different business sectors, between different governments, between different regions of the world. Generally speaking, industry understands how AI automatization or optimization works, because they have been dealing with it for years. They may, of course, struggle to implement it, but the benefits are clear for them to see. Governments, on the other hand, don’t always have it so clear. When meeting with them, you sometimes get the sense they have just read a McKinsey report on their way up in the elevator. Or they approach AI as if it were just another piece of software, which it’s not — it’s a multifaceted technology that’s 60 years old and continuously evolving; it’s “alive,” making it vital to understand what it is and what it’s not." (...) Read more: https://insightreports.iese.edu/en/artificial-intelligence-report/?_gl=1*u4fec7*_ga*MjAxMTc1OTAxMC4xNjY4MTc1NzQ5*_ga_TTCZTG63Q6*MTY3NTM1OTA4NS44Mi4xLjE2NzUzNTkxMDIuMC4wLjA.#interview_with_inma_martinez

Dorie Clark: “Strive for simplicity”

We share with you a post published in 'Fast Company' in which you can learn more about Dorie Clark: "Third, strive for simplicity. Remembering to pick up three items from the grocery store is significantly easier than remembering 30 items without the aid of a list. Our brains work the same way. In the field of neuroscience this is called “working memory overload.” Think of what you want people to share about you and then review it for the two to three most important elements. Trim the message down and you’ll have more people sharing it because they can remember it." Read more: https://www.fastcompany.com/90840269/increase-word-of-mouth-business-challenging-economic-times

Dorie Clark: “If you want to grow exponentially, you need marketing”

We share with you a post published in 'Entrepreneur' in which you can learn more about Dorie Clark: "As Dorie mentions "If you're going to have a successful business doing sales all the time becomes a problem. And the reason for that is that sales often is not incredibly scalable. If you want to grow exponentially, rather than just incrementally, you need marketing in order to expose yourself and your business to a new audience." She then provides an approach for you to consider as you're just starting out, and once you begin to grow. "As we're thinking in waves early on, you over-index on sales, but eventually you need to level up your marketing as well, so that you can grow your business for the long term." (...) Read more: https://www.entrepreneur.com/leadership/dorie-clark-shares-the-strategies-of-a-successful/434131

Adriana Gascoigne: “We’re fighting a mindset about what a leader looks and sounds like”

We share with you a post published in 'Dr. Pippa's Pen & Podcast' in which you can learn more about Adriana Gascoigne. "Gascoigne is thrilled with the progress that has been made by women and minorities in the workplace over the years. But she feels we have yet to face our greatest challenge. “Diversity, equality and inclusion (DEI) can’t just be an initiative,” she explains. “It has to be an inherent part of what an organization does and part of a leader’s mindset. Our partnership with McKinsey & Co. measured up to 19 percent higher revenues at companies that approach gender parity. But now we’re fighting a mindset, one that’s been cultivated over generations and generations about what a leader looks and sounds like.”" (...) Read more: https://www.forbes.com/sites/meimeifox/2022/12/29/how-girls-in-tech-founder-adriana-gascoigne-has-promoted-inclusivity/?sh=69a5aa616c8e

Philippa Malmgren: “Is it possible that the superpowers are no longer able to hold themselves together?”

We share with you a post published in 'Dr. Pippa's Pen & Podcast' in which you can learn more about Dr. Philippa  Malmgren. “So, what sparks defiance? As ever, inflation always stokes the fire of dissatisfaction. But that’s just salt in the wound. The wound is the loss of belief and the loss of trust. This is an existential moment for both nations in which the key question is whether the citizens trust the leader and the nation to deliver a better future. This breakdown of trust in authority and the establishment has been underway for years. I wrote about this in both The Leadership Lab and The Infinite Leader”. (...) Read more: https://drpippa.substack.com/p/breaking-out-of-the-lockup-can-russia?sd=pfhttps://www.tes.com/magazine/leadership/strategy/interview-richard-gerver-school-library-association

Richard Gerver: “I think listening is so incredibly important”

We share with you a post published in 'Tes Magazine' in which you can learn more about Richard Gerver. “I think listening is so incredibly important. The problem is when you’re in a hierarchically powerful position, whether a teacher in a classroom, a school leader, a leader of an organisation, or a political system, is that you feel under profound pressure to have the answers to everything. But I think sometimes we don’t realise that actually, our job isn’t to have all the answers but to listen and find solutions from those that do have the answers. That takes the pressure off and opens up the power of collaboration that leads to better outcomes.” (...) Read more: https://www.tes.com/magazine/leadership/strategy/interview-richard-gerver-school-library-association

Dambisa Moyo: Why Deglobalization Makes US Inflation Worse

We share with you a post published in 'Project Syndicate' in which you can learn more about Dambisa Moyo. “NEW YORK – It is now widely accepted that deglobalization – the retrenchment of global trade, unwinding of capital flows, new barriers to migration, and declining influence of multilateral institutions – is well underway. But policymakers have yet to acknowledge its contribution to global inflation. To rein in surging price growth, the Federal Reserve and other central banks must adjust to the challenges of a rapidly deglobalizing world.” (...) Read more: https://www.project-syndicate.org/commentary/why-deglobalization-makes-us-inflation-worse-by-dambisa-moyo-2022-10?barrier=accesspaylog

Michael E. Porter: Five Forces Model

We share with you a post published in 'Investopedia' in which you can learn more about Michael E. Porter. “The last of the Five Forces focuses on substitutes. Substitute goods or services that can be used in place of a company's products or services pose a threat. Companies that produce goods or services for which there are no close substitutes will have more power to increase prices and lock in favorable terms. When close substitutes are available, customers will have the option to forgo buying a company's product, and a company's power can be weakened. Understanding Porter's Five Forces and how they apply to an industry, can enable a company to adjust its business strategy to better use its resources to generate higher earnings for its investors.” (...) Read more: https://www.investopedia.com/terms/p/porter.asp#:~:text=These%20forces%20include%20the%20number,strategy%20to%20increase%20competitive%20advantage.

Antonio Nieto-Rodriguez: The Rise of the Chief Project Officer

We share with you a post published in 'Harvard Business Review' in which you can learn more about Antonio Nieto-Rodriguez. “The chief project officer goes far beyond the direct sponsorship of individual projects. They must push their organization toward adopting a project-driven structure and foster a collaborative and empowering culture that reaches across silos. They must also collaborate with HR to ensure that project-management competencies are developed throughout the organization.” (...) Read more: https://hbr.org/2022/04/the-rise-of-the-chief-project-officer